More than ever, small businesses are looking for ways to distinguish themselves and create more “buzz” about their products and services. Social Marketing on sites like Twitter, Facebook and LinkedIn can be a huge resource, and free marketing potential. But what do you write on these sites, exactly?
Through MiniBranding, you can discover your brand’s unique voice and personality and blog, link and tweet like a pro. Always know what your next article is going to be, plan for your promotions and stay on topic and “in character” on social networks. Call Whitespace Creative at 505-231-8775 to start your MiniBranding course today, online or in person. Or email mel [at] whitespacecreative.com.
TESTIMONIALS for Melissa J White & Whitespace Creative:
“I have had the opportunity to work with Melissa in my association with Santa Fe Greenhouses and she is tops. She’s a great designer and communicator and her attentiveness to every possible detail is beyond reproach. “
—Bob Ross, Gardens, Food and Santa Fe, KSFR
“Besides the beauty of the website, I was so impressed that no matter how many tiny details and tweaks I sent to Melissa, she was even and sweet and prompt in dealing with them. Not that anyone should be impossible and picky with this web-maestro, but I may have been just a tad and she was more than gracious.”
—Joan Logghe, poet
“One of my writing partners, Jay Abramowitz, a 20 year professional with multiple network television credits, was very impressed with Melissa’s notes on our latest screenplay. As her teacher, I learned that Melissa was a seething canister of creativity who crafted a beautiful short script in our writing class as well as an accomplished feature with very realized, three-dimensional characters.”
—Tom Musca, screenwriter, Little Nikita
“Melissa J. White and I, Mahesh Shimpi, share a professional relationship in the creative field of cinema making. I am a budding filmmaker from New York and currently working on a film to be published in the festival circuit. I got introduced to Melissa for my current project on LinkedIn Filmmakers forum.
“I was seeking professional help to review my screenplay during the pre-production phase of my upcoming film, ‘Circle of Trust’. I hired Melissa as my script doctor. My decision to hire her was purely based on her merits. She did an excellent job of analyzing and recommending changes that could enhance the quality of my screenplay and thus my film. Melissa’s feedback made me realize the weak areas in my script and I decided to get the screenplay re-written from her. Melissa delivered a solid, compact and extremely creative rewrite within a short span of time. I was thoroughly impressed with her narrative skills. Another striking aspect of working with Melissa was that she did not dictate or forced her ideas on me. She took time to discuss, gain deep understanding of the subject and then work on it.
“I would recommend Melissa without reservation to anyone seeking quality and perfection in their work. She is very talented as well as friendly to talk to and respects ideas and opinions of people she is working with. She will be an asset to any project/organization she works for. I wish Melissa good luck and do look forward to working with her again in the future.”
—Mahesh Shimpi, Filmmaker, MI Productions
“I originally contracted with Melissa to redo a website and some marketing materials for my business. However, it quickly became evident that she had a lot more to offer and so I expanded the contract to include advise on growing my business to the next level and strategizing projects. She is very knowledgeable about the needs of small businesses and connected me with numerous resources.
“The first time we met I felt that Melissa really understood my vision and she has been extremely helpful in assisting me in defining my next steps. I appreciate her ability to provide very truthful and honest feedback and at the same time be supportive and positive. I recommend her services with great enthusiasm. She is quick, smart, innovative, savvy, easy and fun to work with, and she a wealth of contacts and resources for her clients.”
—Nancy Judd, Recycle Runway
“When my wife died tragically several months ago, I asked Melissa to design the program for the memorial service. I knew that she would design a beautiful, professional, and loving brochure that I would be proud of for many years to come—she didn’t let me down.”
—Doug Booth, Santa Fe lawyer
“Melissa is an intelligent business person’s dream to work with; she is thoughtful, thought provoking, creative, articulate, fun and basically the consummate professional.”
—Bette Bradbury, Bradbury Communications and WESST Corp., NM
